YouTube is launching a music streaming service, offering both videos and audio tracks. YouTube Music will combine millions of “official” tracks with the vast catalogue of remixes uploaded by YouTube’s users.
They will offer a free, ad-funded app, alongside premium subscriptions costing $9.99 per month and it will launched on 22 May, 2018 in five countries, including the US and Mexico.
YouTube Music product manager Elias Roman said: “The days of jumping back and forth between multiple music apps and YouTube are over. Whether you want to listen, watch or discover, it’s all here.”
In a blog post, he added that the service would offer a mix of “official songs, albums, thousands of playlists and artist radio plus YouTube’s tremendous catalogue of remixes, live performances, covers and music videos that you can’t find anywhere else”.
YouTube Music will eventually replace Google Play Music, which is the company’s current streaming offering. Existing Google Play Music customers will get a YouTube Music package thrown into their subscription for free, while Roman reassured users that their playlists, purchases and uploads would remain intact once Google Play was phased out.
Although more than one billion people stream music on YouTube every month, the Google-owned company lags behind its competitors when it comes to paid-for subscriptions.